Reading Dairy Protein Spec Sheets (Bait Maker Edition)

How to buy the right whey/casein without wasting money

Start here

Direct answer

Spec sheets tell you what the powder really is. If you can’t read them, you’ll buy the wrong product and blame your recipe.

Quick Start — the 6 things to check

  1. Protein basis (dry basis vs “as-is”)
  2. Moisture
  3. Ash/minerals
  4. Lactose / carbs (especially for whey concentrates)
  5. Fat
  6. Ingredient list (must be unflavored, minimal additives)

Step-by-step

Step 1 — protein basis

  • As-is = includes moisture
  • Dry basis = adjusted to 0% moisture
    Don’t compare powders without knowing which one you’re looking at.

Step 2 — moisture

Moisture affects storage and handling. High moisture powders clump easier and can behave differently in the paste.

Step 3 — ash/minerals

Ash is the “mineral load.” Different brands can feel different in the same mix because minerals differ.

Step 4 — lactose/carbs

Whey concentrates can carry more lactose. That changes both nutrition profile and how the bait behaves.

Step 5 — additives

Avoid:

  • flavors, sweeteners
  • gums/thickeners
  • “instantized” drink mix style blends
    A clean bait powder is usually boring on the label — that’s good.

Step 6 — special cases

  • WPH: look for consistent product description (hydrolysate) and avoid mystery blends
  • Whey gel: look for gelling/hardening description — not just “WPC80”

Do this / Avoid this

Do this

  • Save PDFs/specs for every powder you use
  • Buy the same brand/grade while testing

Avoid this

  • Switching brands every batch and wondering why dough changed

Common mistakes

  • Using a flavored whey isolate because it was cheap
  • Assuming all “micellar casein” grades behave the same
  • Confusing “milk protein concentrate” with “casein powder”

Michigan Notes

If you’re building repeatable bait, consistency matters as much as ingredients. Michigan season changes are enough — don’t add “random supplier change” on top.

FAQ

Do I need lab-grade specs?
No. You just need consistent, clean, food-grade powders and a basic sheet.

Is higher protein always better?
Not automatically. How the bait behaves matters.

Next Steps

  • Casein guide: PASTE_URL_HERE
  • Whey guide: PASTE_URL_HERE
  • Dough troubleshooting: PASTE_URL_HERE